flex lists
by: WhatCan somebody explain what is a “carry figure” and “flex list”?
#3by: JP
Release Figure Management benefits the pnms' and the houses. Each house must release a certain amount of pnm's based on their historical return rates. Houses who statistically have had higher percentages of pnm's wanting to return there, observed over a period of years, must release more pnm's earlier than houses that don't have as high return rates. Without RFM, pnm's used to be carried to further rounds in certain houses even though the houses already knew they were going to drop them anyway, and all the while those pnm's were dropping other houses off their schedules where they actually had a chance. When those pnm's were inevitably dropped, they were often left without any houses at all. This situation also left houses short of pnm's and forced them to take pnm's just for numbers and to snap and COB more often. RFM evens the playing field and allows pnm's more chances to find a home with higher quality new member classes across the board.
#5by: Hmmmm
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by: It
It’s part of the process for right sizing the invite lists. Part of the funnel process. Houses with the highest past desirability percentages have a lower carry amount than those with lower percentages.
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